State of Tennessee COVID-19 Vaccine Study
Vaccines were finally available in significant quantities in the state of Tennessee. The challenge was to catapult people into action – into getting the vaccine.
read moreUnderstanding the root causes of obesity helped direct communications and facilitate behavioral change.
We were charged with developing an understanding of root causes of obesity in three counties of Tennessee with the most significant obesity rates, along with who or what would be most influential in facilitating behavioral changes.
We provided deep insights, which drove a robust communications effort tied to very strategic operational tactics.
Informed, audience-segmented messaging that was dispersed in toolkits across select counties in Tennessee.
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